The Rise of Mobile: Why Your Website Needs a Mobile-First Approach Mobile devices have become the preferred way for billions of people to access the internet. As per recent surveys, over 60% of web traffic now comes from mobile users. The shift to mobile is even more...
The user interface (UI) of a website plays a pivotal role in shaping the overall user experience and satisfaction, affecting multiple aspects of a visitor's interaction with the site. A thoughtfully designed UI that aligns with key usability principles can have a...
Some studies and industry experts suggest that people are exposed to anywhere between 4,000 to 10,000 marketing messages per day. This range includes traditional advertising channels such as TV, radio, print, billboards, and direct mail, as well as digital channels...
If you’re a business owner with a website that is experiencing a high user bounce rate, then you’ve come to the right place. For those unfamiliar with the term, a bounce rate is the percentage of visitors that navigate away from a website after viewing a single page....
It has become a basic necessity for every business to own a website. However, simply having a website isn’t enough to stay competitive. A quick Google search for businesses in your industry will give you a good idea of who is taking their online presence seriously and...
A well-built site can typically last between 2-4 years before needing a major update or overhaul. Some industries, however, call for more frequent website updates and overhauls to stay on top of design trends, maintain proper functionality, and to stand out from the...
In recent months, many experts have given their predictions on the long-term effects the COVID-19 pandemic will have on the world. While the lasting impacts the virus will have on our society and culture is yet to be determined, as it relates to business, we can see a...
It’s not always easy to determine when a website just needs some simple maintenance or if it needs to be completely rebuilt. In this post, we’ll cover the top 5 signs to look for when deciding if you need a new website. 1. It’s Slow A website’s load speed is...
If you’re looking to launch a new website or refresh your current one, you’re weighing your options and taking plenty of meetings. But after you’ve met with all these web development companies, how will you know which one is right for you? To help you answer this...
While it’s been over two years since Google first announced that mobile searches outnumbered searches made on desktop, don’t think that the trend has slowed down. In fact, according to a recent report put out by BrightEdge, a global leader in enterprise content...