The Rise of Mobile: Why Your Website Needs a Mobile-First Approach Mobile devices have become the preferred way for billions of people to access the internet. As per recent surveys, over 60% of web traffic now comes from mobile users. The shift to mobile is even more...
Search engine optimization (SEO) has been around for quite some time now, and it has come a long way since its inception. As we move into 2023, the world of SEO continues to evolve, and businesses must stay on top of the latest SEO practices to remain relevant in the...
In today's digital age, an effective online presence is vital for the success of any small business. As technology continues to advance, the digital marketing landscape becomes increasingly complex, making it challenging for business owners to keep up with the...
Writing a blog can be a fulfilling experience, but it can also be frustrating if you don't know if people are reading it. While page views and visitor counts are the most common indicators of a blog's success, they don't always tell the whole story. But you really...
*Updated Fall/Winter, 2022 Marketing your business online can be difficult. With digital tools becoming more complex and various, it’s hard to know which platforms to be on and how best to use them. In this post, we’ll cover how the majority of small businesses should...
Page titles are one of the most basic and important aspects of a properly search-engine-optimized website. They describe what a page is about while enticing users to click to learn more. They also utilize keywords to get pages to show up on the search results page for...
If you’re a business owner with a website that is experiencing a high user bounce rate, then you’ve come to the right place. For those unfamiliar with the term, a bounce rate is the percentage of visitors that navigate away from a website after viewing a single page....
It has become a basic necessity for every business to own a website. However, simply having a website isn’t enough to stay competitive. A quick Google search for businesses in your industry will give you a good idea of who is taking their online presence seriously and...
Marketing is a crucial piece of any business’s success, especially in healthcare and all the fields it encompasses. On average, a medical practice needs the doctor to see around 40 new patients per month. To get new patients, your practice needs to be able to offer...
In recent months, many experts have given their predictions on the long-term effects the COVID-19 pandemic will have on the world. While the lasting impacts the virus will have on our society and culture is yet to be determined, as it relates to business, we can see a...