Some call it an elevator pitch, others call it a commercial. I usually refer to it as an elevator pitch when I’m selling and a commercial when I’m networking. Regardless of what you call it, the idea is still the same: convince the person you’re selling to that you...
Google Analytics is an essential tool for marketers and small business owners that helps them determine the impact of their online marketing efforts and how users are interacting and engaging with your website. However, Google Analytics can be a bit intimidating at...
Did you know there is a file that can single-handedly prevent your entire site from ever ranking on Google? Did you also know that the same file can also be used to help your site’s SEO? That file is called robots.txt and this post will go over everything you need to...
Color is a powerful thing. It can set the tone of a room, impact our emotions, and draw our attention. To branding experts and designers, color is one of the most important tools at their disposal. If you’re a designer, you must know how to use color to enhance your...