Here is the content extrapolated with SEO techniques applicable for 2024: Many digital marketing companies that provide SEO services explain what they do in vague terms. They promise increased rankings and traffic, which by all means should be the end goal, but what...
With the beginning of a new year, every business should take the time to reassess its marketing efforts. Asking simple questions like: “What worked?” “What didn’t?” “What new channels and audiences should we explore?” can help move you towards a marketing strategy...
Online marketing can be an overwhelming task for many small business owners. Most understand the importance of it, but are unaware of the many tools and strategies available to them, or which will work best for their business. One tool that almost every business owner...
WooCommerce is an e-commerce plugin for WordPress websites that allows you to maintain an e-commerce store on your website. WooCommerce is a free plugin, so you can install it and use it without any fees whatsoever. Granted, when you have an e-commerce store, there...
Every business is looking for new ways to broaden their brand’s awareness. Today, Facebook and other social media platforms have become the number one way for businesses to do this. These platforms provide them with a direct line to customers and allow them to spread...
Everyone today is interested in social media advertising, and it’s easy to understand why. More and more people are signing up for social accounts every day, giving advertisers a larger audience to show their products and services to. But while the opportunity is easy...
Every business needs a website. If not to sell products directly to customers, then to let the online world know you exist. But in today’s competitive online marketplace, it’s also not enough to just have a website. People also have to be able to find it. And where do...
While it’s been over two years since Google first announced that mobile searches outnumbered searches made on desktop, don’t think that the trend has slowed down. In fact, according to a recent report put out by BrightEdge, a global leader in enterprise content...
The pace of doing business has only gotten faster over the years, and part of keeping up with the times is investing in new technologies and marketing strategies. Businesses today have to diversify their marketing tactics if they plan to stand any chance against their...
It can be a challenge for businesses to come up with fresh content to post on their social media channels on a regular basis. That's often why they hire a social media expert or contract a marketing company to did it for them. It's difficult because it...