Portfolio Shumway Van Attorneys
Shumway Van is an ever-expanding regional law firm that provides clients with exceptional “big firm” results for a reasonable “small firm” price. The firm continues to gain national presence due to its outstanding business, litigation, and transactional practice.
The partners of the law office came to Barta Media Group to replace their template website with a custom one that would better fit their industry and foster a stronger online presence.
Their new website is specially geared towards communicating the personality of the firm, as well as their specific practice areas. Since the practice areas being the core of their business, the architecture and design provide easy access to information for the user and easy indexing for SEO (Search Engine Optimization).
Wireframing
To effectively layout each element of the website, we had to consider the firm’s business requirements, their user’s objectives, and follow modern web design practices. To show the user the firm’s services, we feature a comprehensive list of practice areas as the second point of interest, following the ambient video banner. The next few sections include Shumway Van’s strong legal team, an FAQ section, and a testimonials section.
Branding
Shumway Van did not have a solidified visual brand prior to starting this project. To build their new visual brand, we researched various industry colors, patterns, and fonts.
Design
The full screen, ambient background video stands as the backdrop for the website. We overlaid some strong text to instill confidence in the brand and a simple call-to-action to encourage the user to contact the firm.
The Frequently Asked Questions page gives the user quick information to satisfy any concerns and to better prepare them for what they may need to bring to their first appointment. We used a collapsible accordion-style display to neatly arrange the list of questions.
Since each of their 3 offices have a unique website, we added a location section so the user can quickly navigate to the location that is most convenient for them.
Before & After
Shumway Van’s new website has an enhanced user experience and improved visual appeal. We streamlined each element of the website to clearly guide the users to fulfill their desired objectives while creating an effective path to conversion, resulting in greater business for the firm.
